Reem KhokharDirector

Reem has over 14 years of experience in communication, public relations and marketing. Her prior roles include working at the American Embassy in New Delhi with the U.S. Department of Commerce where her role focused on strengthening trade relations between the U.S. and India and promoting the U.S. as an investment destination. Her career in destination promotion spans 10 years across VisitBritain, VisitEngland and the Beatles Story where she worked with various stakeholders in the industry on marketing, publicity and trade relations in India and several Asian markets. She has also worked in communication roles in industries as varied as IT and publishing, giving her diverse and holistic experience across various sectors. A passionate communicator, her background and interest in writing, digital marketing, social media and business development have served her well in a career across various organizations. Reem's many "after hours" interests include singing with a Delhi based choir; writing travel and special interest pieces for her blog and various publications; travelling and finding pet friendly destinations where she can take her dogs; and promoting the adoption of stray or abandoned animals.

Ritushri DhankherDirector

Passion and enthusiasm is what drove Ritushri to co-found Elan with Reem. Equipped with corporate experience in marketing and communications for over a decade and a half, Ritushri has now turned the entrepreneurship leaf to share her creative know-how with new clients across varied industries. She began her journey in event management with Wizcraft International, the pioneer in event management in India. Post that her love for travel bound her with VisitBritain, the national tourism office for the UK, for 11 years where she was engaged in strategic marketing, campaign management, branding, stakeholder alliances, corporate partnerships and PR to enhance the tourism economy of the UK. Ritushri has also spent a few months with Brand USA, the tourism promotion agency for the USA, gaining considerable experience in promoting multiple popular destinations in this vast country with various stakeholders in the industry on marketing, publicity and trade relations. Networking is one of her key passion besides adventure road trips, marathon running, classical dance, public speaking, singing and books.